

A Message from the Founder
Luann E. Van Campen, PhD, MA-Bioethics

If you found your way to this webpage, you likely have a story that is similar in some respects to mine. Maybe you have felt similar pain points as you have tried to move values to action within the biopharmaceutical industry.
Have you ever:
- been uncertain how to raise or address an ethics concern in a meeting?
- been uncertain how to develop a policy that is infused with ethical issues?
- been uncertain about the difference between ethics and compliance or ethics and bioethics?
- been asked to lead a bioethics initiative but didn’t know where to start?
- seen the need for a refreshed approach to ethics in biopharma?
my moral agent journey
BEFORE BIOETHICS TRAINING
This thought-provoking exercise revealed where my project team and I had some ethics knowledge and skills gaps and reignited an interest in bioethics. Later key interactions then motivated me to pursue academic training.
AFTER BIOETHICS TRAINING
My team and I had to build Lilly Bioethics from the ground up without industry-specific methodology, training, or job aids. It took about four years to optimize our effectiveness, efficiency and consistency. I sometimes wonder how our first years might have been different had those resources been available.
SHARED LEARNING MOTIVATION
The ACADEMĒ shares a perspective on biopharmaceutical bioethics that has developed over two decades of industry experience and discourse. It provides a well-researched and pressure-tested foundation upon which professional acumen and organizational implementation can build.
the Vision for EthicsMatters Academē
EthicsMatters ACADEMĒ aims to build a cohort of biopharma professionals who are influential ethical leaders making well-reasoned decisions for the benefit of all stakeholders—but especially for the benefit of patients who rely on trustworthy biopharma practices and products.
I encourage you to take advantage of EthicsMatters ACADEMĒ. Join the growing number of biopharma professionals who look at their work through a bioethics lens and move values to action!


about ethicsmatters academē
How is EthicsMatters Academē different?
Other training may provide relevant knowledge content, but EthicsMatters ACADEMĒ is the only training that takes you all the way to implementation. It not only covers the “What” of bioethics and organizational ethics, but also the “Why” and “How” for biopharma.

what
The foundational ethics knowledge you need to know and how it relates to biopharma.

why
The reasons why bioethics and organizational ethics matter for biopharma.

how
The methodology, templates and examples to apply and integrate bioethics into biopharma operations and decisions.
What Are the Benefits of EthicsMatters Academē?
for professionals
Positive Influence: Confidently lead organizations towards ethical excellence.
Positive Impact: Reason well and act for the benefit of biopharma stakeholders.
Career Growth: Enhance professional value and leadership skills.
Certificates of Completion: Document professional development goals.


for a biopharma organization
Stakeholders: Benefit all biopharma stakeholders with a comprehensive integrity strategy that includes both legal compliance and ethical adherence.
Organizational Culture: Unify and strengthen organizational culture with a systematic approach to bioethics based upon organizational ethics principles.
Business Goals: Positively impact corporate responsibility and sustainability, project management, quality, and collaboration goals with common terminology and methodology that facilitate ethical effectiveness, efficiency, and consistency.
Employees: Develop employee engagement, knowledge, skills, confidence, and commitment in four key areas:
- Bioethics system operation
- Bioethics issues identification
- Bioethics issues deliberation
- Bioethics decisions implementation
Why entrust your ethics matters to ethicsmatters?

We have been in your shoes and understand the interrelated scientific, medical, ethical, regulatory, and business challenges of a biopharmaceutical context — from R&D through commercialization.

We offer an array of consulting services through EthicsMatters LLC that complements EthicsMatters ACADEMĒ. Contact us if you need confidential advice, coaching, or live training for your team or organization.
how does the academē work?

Who should enroll in EthicsMatters ACADEMĒ?
The ACADEMĒ was designed for substantive professional development rather than basic training. It is most applicable for biopharma leaders who need to integrate bioethics into their organization and biopharma professionals who want to lead in their sphere of influence. University students who want to supplement a bioethics or professional (e.g., medical, pharmacy, nursing) program may also benefit.
How is the material presented?
Learning Modules are delivered in a creatively engaging online written format. Corresponding assignments or job aids are easily downloaded.
How long does it take to complete a Learning Module?
Learning Module durations vary based on the focus of the content. Estimated durations are noted on a Learning Module landing page. You can pause and restart a Learning Module at any time. Your progress will be charted on your Profile page so you know where you left off.
What if I have questions about lesson, assignment or job aid content?
This training is a self-directed, self-paced program. Most questions can be answered by carefully reading the provided examples. They were extensively developed for this purpose. For more substantial support, see the list of EthicsMatters LLC services.
Can I access the Job Aids directly?
Yes. You can directly access and download a Learning Module’s Job Aids by going to the landing page of a corresponding Lesson. To get the most benefit from the Job Aids, it is strongly recommended you take the time to read and digest the corresponding Lessons before starting to use them.
Is there technical support?
Yes. Contact us via the contact form on this website at any time for technical support. Try to be as specific as possible about your issue (internet service, browser, or device you are using as well as where in the ACADEMĒ you encountered a difficulty). We will try to respond within two business day (EST).
Is there a money-back guarantee?
No. We cannot offer a money-back guarantee on individual or organizational outcomes due to the variability of organizational structures, operations, management styles, and goals across the biopharma sector. We can, however, guarantee that completing any Learning Module will teach you something new and valuable about ethical thinking. Regular practice of these skills will enhance your effectiveness and influence in your job.
Is there a university student discount?
We are actively working on this. Check back soon for details!
Is there continuing education credit or certification?
At this time, we do not offer continuing education credit and there is no formal certification associated with EthicsMatters ACADEMĒ. You will, however, receive a Certificate of Completion to document your professional development achievement after completing all Learning Module Lessons and passing a Knowledge Check Quiz.

Acknowledgments from Dr. Van Campen
A project like EthicsMatters ACADEMĒ does not happen in isolation. Many people have influenced the formulation and delivery of the ideas, assignments and job aids presented. Thank you to each reviewer who shared their valuable time and perspectives. Thank you also to esteemed mentors who have helped shape my thinking on bioethics and its application to biopharmaceutical endeavors. Finally, thank you to respected colleagues who co-developed Lilly Bioethics.

